Google Partnership: “An Interview on Marketing In Pharma & Healthcare”
In this interview with Google, Silverlight CEO, Lori Goldberg, discusses the benefits of working with a Google Partner when choosing a marketing agency. Together they talk about best practices in pharmaceutical and healthcare, ways to demystify the digital marketplace, and how to ensure a smooth clearance of legal review and Google policies before starting a new campaign.
“A Peek Inside Silverlight Digital”
Women@Page: “Climbing the Corporate Ladder in Heels”
This speaking series is produced and hosted by PageGroup as part of their initiative to empower women towards professional success and leadership. On March 22nd at the LinkedIn headquarters in NYC, Silverlight Digital’s Lori Goldberg joined an incredible panel who gave the audience great advice on how to make it to the top.
Cross Device Targeting: Where We’re Headed
At iMedia’s recent Agency Summit in Texas, Silverlight Digital’s CEO Lori Goldberg took the stage to panel on the future of cross device targeting, as digital media works to keep up with the ever-changing consumer. Chris Arens moderates.
The Biggest Areas Poised for Programmatic Growth
Ocean Fine, director of agency and strategic accounts at Factual, speaks to Lori Goldberg, CEO, Silverlight Digital, about which two areas she thinks are poised for growth in programmatic in 2016.