5 reasons technology doesn’t have all the answers
The new price of technology is 99 cents. It’s a disposable price, yet a major barrier to entry for many consumers in today’s app stores.... Read More
Mobile Ad Spending Surges with Social Media Growth
The decades of dominance experienced by print and television advertising were an anomaly- particularly among newspapers and magazines– that no other medium will likely experience... Read More
Branding in the Digital Space: Don’t Get Left Behind
Smart phones and tablets have users constantly in touch with friends via email, text messages and social media sites. Information is transmitted instantaneously at the... Read More
7 search and display tips for niche products
If the web is a global marketplace, then why is nobody searching for the products you sell? Low volume can’t always be solved with more... Read More
“The industry today is that… everybody wants to be the next Google. New products are emerging everyday. There is a lot of ‘middlemen’ selling everybody else’s inventory. You really have to have a keen eye to understand what the source of the inventory is, how viable that data is, where it comes from, where they’re getting it from, and what the performance metrics are for the campaign in order to make really good recommendations and decisions for your client,” Lori Goldberg, CEO.