Retail and franchise brands face countless digital media options in attracting local, regional, and national consumers. Silverlight Digital strives to demystify the digital landscape with precise, effective, strategic, technology-driven solutions that allows to to find the right customer at the right time.
End-to-End Solutions for a Dynamic Landscape
Industry Growth Outlook
The domestic retail industry continues to lead the digital ad business in spending through 2019. Retailers are forcast to spend $23.50 billion on digital ads, up 18.7% over 2018, representing nearly 22% of US digital ad spending (eMarketer). Mobile continues to be the leading media of choice in retail, with mobile ads expected to total $16.33 billion, up 23.6%, accounting for over two-thirds of retailers’ digital ad spending. To succeed in mobile advertising, Silverlight Digital emphasizes a blend of what works best: your compelling content, geo-location targeting, and a strategy that targets the micromoments where consumer’s attention is focused on quick conversions.
For Sales, please contact:
Michael Ackerman, VP of Business Development
mackerman (at) silverlightdigital dot com