US Healthcare and Pharma helped boost digital ad spend in 2020
Before there was any indication of an impending global pandemic, eMarketer was forecasting a 17% increase in US digital ad spending for 2020. The net... Read More
MM&M Names Silverlight Digital to List of Top Agencies
MM&M (Media, Marketing & Media) today debuted its annual Agency 100 report on the top agencies in medical, marketing, and communications – including Silverlight Digital... Read More
Advisory: Successful digital media pivots during COVID-19
As traditional pharma and healthcare marketing has been disrupted by social distancing and the response to COVID-19, our media team at Silverlight Digital has put... Read More
MM&M Names Silverlight Digital a Finalist in Healthcare Agency Awards
NEW YORK (August 10, 2018) Silverlight Digital, a boutique, multi-channel media agency has been named a “finalist” by Medical, Marketing & Media (MM&M) in their... Read More
What Search Semantics Tell Pharma and Healthcare Marketers
Mobile users are ready to act upon search results, offering advertisers clues on how to capture new customers Do you know what your consumers’ search... Read More
The Critical Question You Can’t Afford to Miss when Planning a Digital Campaign
CEO Lori Goldberg writes for Econsultancy. When it comes to kicking off a digital campaign, most advertisers know the importance of setting strategic and well-thought-out... Read More
Silverlight Digital is Proud to be Recognized as a Premier Google Partner
NEW YORK (August 25, 2016) Silverlight Digital is proud to announce that they have been named a Google Premier Partner, a highly selective qualification awarded... Read More
What Brand Marketers can Learn from the Olympics
Silverlight Digital’s CEO Lori Goldberg writes for iMedia Connection With this summer’s Olympics closed, we’ve watched records be set and broken, new talent emerge, and of... Read More
Silverlight Digital’s Lori Goldberg Panels at AdTech New York
NEW YORK (October 22, 2015) Silverlight Digital, a boutique digital media agency in New York, announces today that CEO Lori Goldberg has been selected to... Read More
How “Orange Is the New Black” Can Inspire Your Campaigns
Silverlight Digital CEO Lori Goldberg writes for iMediaConnection. Netflix’s original series, “Orange Is the New Black” — based on the book by Piper Kerman —... Read More