MM&M Names Silverlight Digital a Finalist in Healthcare Agency Awards
NEW YORK (August 10, 2018) Silverlight Digital, a boutique, multi-channel media agency has been named a “finalist” by Medical, Marketing & Media (MM&M) in their... Read More
Mobile Strategies for Marketing to Doctors
Medical professionals are busier than ever. With 47% of doctors owning their own business, it’s common to trade time with patients over managing their medical... Read More
Silverlight Digital Recognized by MM&M as a Top Healthcare Agency Two Years in a Row
NEW YORK (July 9, 2018) Silverlight Digital, a boutique, multi-channel media agency has been named to the exclusive MM&M 100 Agency List (Medical, Marketing &... Read More
The Discovery of Intent
Silverlight Digital’s CEO Lori Goldberg writes for PM360. Roaming the aisles of a drug store, a woman ponders the products lining the shelves and moves... Read More
Finding Patient X: The Role of Digital Media in Rare Disease Research
Applied Clinical Trials Volume 27, Issue 3 The market viability of orphan drugs—pharmaceuticals targeting rare diseases and disorders—has gained significant traction in recent years, generally... Read More
New Advisory Paper for Healthcare Brands and Agencies
Healthcare agencies and brands are turning to digital media agencies to help navigate the complexities of multi-channel advertising. In our latest advisory, Silverlight Digital offers... Read More
What Search Semantics Tell Pharma and Healthcare Marketers
Mobile users are ready to act upon search results, offering advertisers clues on how to capture new customers Do you know what your consumers’ search... Read More
Silverlight Digital is Proud to be Recognized as a Premier Google Partner
NEW YORK (August 25, 2016) Silverlight Digital is proud to announce that they have been named a Google Premier Partner, a highly selective qualification awarded... Read More
Personal Data and Privacy in the Digital Healthcare Age
Silverlight Digital’s CEO Lori Goldberg writes for eConsultancy For athletes, competitors and data geeks, the opportunities to improve our health through personal data collection have... Read More
A Closer Look at Pharmaceutical Advertisers’ Gradual Shift to Digital Media
A Closer Look at Pharmaceutical Advertisers’ Gradual Shift to Digital Media Recently, pharmaceutical advertisers have inched their way into digital with online and mobile media... Read More